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How to Optimize your Images for Google


google image search

Search Engine Optimization doesn't stop at your textual content. Google has paved the way to indexing all the media on your website and trying to make sure that your site and the content on it can  be found by anyone who may be looking for topics related to your content. This is a good thing, well if you want people to see your website.

Google recently published a list of tips to better allow your images to be found by the search engine. I find these tips informative as they show us exactly what information Google is using to label our images and determine when they would come up in searches. Any crumbs of knowledge from how the search engine works is a treasure for us SEO junkies in finding great ways to get your content out there.

Here are a few tips from their list:

  1. Make sure that your image filename is  descriptive and keyword rich
  2. Make sure that the alt tag for your image is descriptive and keyword rich
  3. Make sure your website and images are crawlable and not blocked by robot.txt
  4. Make sure your images are in one of the following formats:
    1. bmp
    2. jpg
    3. png
    4. gif
    5. webp
    6. svg
  5. Make sure that the text near your image is descriptive of the image keywords


Hopefully these nuggets allow you and your search engine optimizer to better present your images to google!

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kimfooyoung About The Author
Kim Young is Founder, CEO, and a developer at Foo - a web development company based in Wesley Chapel, Florida. She can also be found on . With over 16 years of experience as a web developer, Kim is excited to share with you tidbits that she has picked up along the way. Kim prioritizes continuing education and out of box thinking in order to bring the most valuable solution to Fooweb's clients.


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